Core Advantages
Strong Interactivity: Transforms users from “passive viewers” to “active participants,” deepening experiential memorability.
Immersive Engagement: Creates an “enveloping” environment through multi-sensory stimulation (visual, auditory, tactile).
Flexible Customization: Content can be updated effortlessly to align with diverse themes, reducing long-term operational costs.
Tech-Driven Appeal: Tailored for social media virality, attracting younger audiences to visit, interact, and share experiences.
Application Scenarios
Art & Exhibitions: Digital art exhibitions, museums, immersive light installations (e.g., TeamLab exhibitions).
Commercial Entertainment: Theme parks, immersive dining restaurants, brand pop-up stores, children’s interactive play zones.
Education & Science Popularization: Virtual scenario-based teaching, interactive science museum exhibits, historical scene restorations.
Commercial Marketing: Product launch events, exhibition hall guides, virtual try-ons for clothing/makeup.
Cultural Tourism Projects: Night tours of scenic spots, cultural IP revitalization (e.g., light-based theatrical performances, digital gardens).
Art & Exhibitions
Commercial Entertainment
By aligning with brand marketing objectives, we create brand pop-up games that seamlessly integrate brand elements into interactive and engaging game formats. These games attract customers to participate in interactive experiences, enhancing brand-customer interaction and communication. Brand pop-up games effectively boost brand visibility and reputation while leveraging the viral nature of games to capture the attention of potential audiences. This approach drives increased traffic, exposure, and further strengthens the brand’s competitiveness in the market.
Education & Science Popularization
In science education at educational institutions, floor-based interactive projection systems enable learners to interact with digital content through touch, movement, and other actions. This immersive interactive teaching method significantly enhances students’ interest and engagement, transforming dry scientific knowledge into vivid and engaging experiences. It improves participation in learning while effectively boosting teaching outcomes and student experiences. This approach provides robust support for pedagogical innovation and quality enhancement in educational institutions.
Commercial Marketing
Cultural Tourism Projects
By integrating a scenic area’s cultural background and historical narratives, cultural storytelling interactive scenarios can be developed to vividly showcase characters, settings, and narratives through projection technology. Visitors can actively engage with the story’s progression through interactive controls, deepening their understanding of the area’s cultural significance. These scenarios not only diversify cultural presentation methods but also strengthen visitors’ sense of identity and belonging to the culture, enhancing the scenic area’s cultural influence and brand value. This approach provides robust support for the sustainable development of cultural and tourism destinations.
Pediatric treatment areas of medical institutions
In pediatric treatment areas of medical institutions, floor-based interactive projection systems can be configured with interactive guidance games to engage children in medical procedures through gamified interactions. These systems alleviate anxiety and fear in young patients, enhancing treatment efficiency and outcomes while elevating service standards and patient satisfaction.
By projecting rehabilitation training games and motion-guided interactions, patients can perform therapeutic exercises during gameplay, increasing motivation and compliance. These adaptive scenarios dynamically adjust training difficulty and intensity based on patients’ recovery progress and physical conditions, offering personalized rehabilitation programs. This improves functional independence and enhances therapeutic outcomes, delivering robust support for rehabilitation workflows in medical institutions.